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Ashraf leads IBM's new SAP Cloud ERP offering in France. This solution is based on IBM Cloud Power Virtual Servers and aims at providing clients a path to modernize their ERP while keeping their ERP platform on the trusted Power technology.  

Ashraf has over 15 years of experience in technology leadership roles at some of the largest CSPs and NSPs in the world, working with dozens of companies at various stages of their digital transformation journey, through the adoption of Public Cloud and Artifical Intelligence. He advises clients from all industries, from leading banks and manufacturers to digital-native scale ups, helping them build and execute robust technology strategies, fully aligned with their business objectives.